I craft the story
behind the work
that matters most.
Design, to me, is a way of thinking. It's how we bring solutions to the forefront of society through formulation, craft, building, and the patient work of understanding complex problems. It creates value. It carries story. It builds toward a more sustainable world.
Some kids look up at the stars. I went looking for the people who studied them. That instinct shaped a career across the Deep Space Network, Orbital Sidekick, and the research I started at Cal Poly Pomona. Different fields, but the same lesson underneath: the work that matters gets made when engineers, scientists, business minds, and designers actually figure out how to think together.
That's the practice I've built my career around. I design the systems, interfaces, and stories that make extraordinary work legible to the people it's for.
I am drawn to the forces shaping industries, new infrastructure, the data we build on, and the policies & stories that decide how it all lands.
Together, let's design the future.
Philosophy
Not just a deliverable, not just a style. Design is how we move from a complex problem to a solution someone can actually use, trust, and live with.
The best work I've been part of happened when engineers, scientists, business experts, and designers stopped defending their lanes and started building something together. Design is the connective tissue that makes that possible.
We design for the analog, the digital, the physical, and the experiential. We design for the built world and the natural one. The job is to make those worlds more sustainable, more legible, and more humane than we found them.
Impact
& Aesthetic
The work I care about moves something forward. A company gets funded. A mission succeeds. A roadmap is defined. A person sees a path they hadn't considered. Good design is only as valuable as what it changes in our world.
Design
That Builds
I'm comfortable in both worlds. I prototype, think in systems, and sit with engineers, scientists & product owners from the start of a project. Design that only lives in a file isn't finished. It needs to ship, scale, and hold up when real people need it most.
Systems.
Not Surface.
I build from the foundation out. Brand frameworks, design systems, the storytelling architecture that makes every touchpoint feel like it belongs together. Surfaces age. Systems grow.
Clarity is
a product
I work on hard things. Orbital data, deep space infrastructure, intelligence. My job is making that complexity feel understood to the people who need it most. When someone understands something because of how it was designed, that's the work done right.
Who am I?
Orbital Sidekick
NASA JPL - Deep Space Network
NASA CPP - Business Startup Commercialization Program
Cal Poly Pomona - Liquid Rocket Lab
California State Polytechnic University, Pomona
American Astronautical Society, Professional Member
AIGA Los Angeles, Professional Member
Association for Computing Machinery, Professional Member
SIGCHI, Computer Human Interaction, Professional Member
Why I do what I do
Beyond the work itself, I build, share, and design out of a simple appreciation for humanity. Telling someone's story, and helping them be seen and understood, is the part I care about most.
Some of the best work I have ever done was never a project at work at all. It happened when I volunteered my time to help others, in my community and across our world.
Values and attitudes are caught, not taught.
Once, I went to read to a school. The book was about space science and the solar system, and the students were so captivated, full of questions about the work I do and who I am. I have always believed that if I can pass that story on, someone might unlock an idea or a value that carries them forward: confidence in themselves, kindness for others, the desire to become.
Not long after, a letter arrived from one of those students.
One day I hope to become a scientist or space scientist.
That was when I knew what I was doing was right.